We spoke with Davide to learn the story behind the visual metaphors he and Lazza used in “Cenere”.
Director Davide Vicari and artist Lazza have teamed up to create a hauntingly beautiful music video for the song "Cenere" (meaning "ash" in Italian) that tells a story of an irreparable love. In an interview, Davide Vicari explains that “the song is about two young lovers who have been burned by love and left with nothing but broken pieces and ash.” The couple is trying their hardest to rebuild their love from those broken pieces.
Symbols of a Broken Love
With Lazza's agreement to Davide's vision, the duo has created a visual and metaphorical journey that represents the song's idea. The music video begins with a blown-up window inside the couple's house, symbolizing the destruction of their love. As the couple navigates through their pain and tries to rebuild, the video takes us through various scenes and settings that evoke a sense of melancholy and longing.
The video's direction is poetic and metaphorical, perfectly encapsulating the essence of the song. Davide and Lazza's collaborative effort is evident in every frame, with each shot complementing the song's lyrics and tone. The video's use of visual storytelling is particularly impressive, with each scene evoking a sense of loss and despair. The broken pieces of the couple's love are scattered throughout the video, and it's clear that they're trying their hardest to piece everything back together.
One of the video's most striking scenes is towards the end, where the couple is sitting on a moving car at sunset in a beautiful forest in northern Italy. The scene is remarkably serene, and it's clear that the couple is finally at peace with each other. The video's final shot leaves us with a sense of hope, suggesting that despite everything, the couple may still be able to rebuild their love from the ashes.
Synergy Between Artist and Director
The synergy between Davide and Lazza is evident throughout the music video, and it's clear that the two artists share a deep understanding of each other's visions. The video's direction is incredibly evocative, and the use of visual storytelling is particularly noteworthy. Each shot and scene in the video is a testament to the duo's creative vision, and the end result is a beautiful, haunting visual representation of a love that may be Irredeemable.
"Cenere" perfectly captures the essence of the song, as the music video illustrates the resilience of love and the power of hope, suggesting that even the most broken romances may still be able to be pieced back together.
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